Tag Archives: advertising

Now that’s what I want in my ads!

May 12, 2010 – 9:42 am

More KKK! This morning Roxanne, one of my students at INSEEC in London, showed me this poster from a DDB Paris campaign for Live Poker. She said she had to laugh and think of me when she saw it. But why, but why?!?! This may be one of the most hilarious ads I have seen [...]

By loudhail | Posted in Captain’s Log | Also tagged , , , , , | Comments (0)

Social Media (business) basics

March 17, 2008 – 10:19 am

This morning there was a wad of good introductory / explanatory articles in AdAge that I want to share with you (in case you are not reading AdAge – which, if you are a communicator, is inexcusable). This wee little piece is about some common misconceptions about the various Social Media and will explain the [...]

By loudhail | Posted in Social Media 101 | Also tagged , , , | Comments (0)

Get your money back?

November 26, 2007 – 6:50 pm

So, the WGA has gone back to renegotiate their contracts with the producers yesterday. No word as of yet how that is going. In the meantime, advertisers are getting nervous. I only just mentioned this possibility to a colleague last week: If TV sellers can’t hold their end of the bargain (which is: deliver the target audience they [...]

By loudhail | Posted in Captain’s Log | Also tagged , , , | Comments (0)

Facebook advertising: the good, the bad.

November 23, 2007 – 11:55 pm

The jury is still out on whether or not Facebook advertising actually works well or not. From what I have seen so far it is as I suspected: it works for some (the ones who comprehend HOW to ENGAGE people) and not for others (the ones who are NOT ENGAGING). This post on Technobabble has a couple [...]

By loudhail | Posted in Social Media for Business | Also tagged | Comments (0)