This doesn’t surprise me – it is the backbone of my work. But the box office success of War, Inc. is taking some people in Hollywood by surprise!
You remember: last week I recommended War, Inc. The team behind the film is using a viral marketing approach only, since they have 0 money they can devote [...]
, Inc.
As you all know, I breathe film. So today I want to get your attention for a film that I think is brilliant and deserves to be watched many times: War, Inc.
I already wrote why you should watch it over on FilmTiki. But this is also interesting from a Social Media perspective: there is [...]
26 April, 2008 – 12:51 am
About a month ago the project formerly known as kickeyes formerly known as filmbooster went into development. In the process of developing the concept, we also gave birth to the new name – FilmTiki. We love it!
We have been working on the conception of the idea and how to formulate it like maniacs, and now [...]
21 February, 2008 – 5:04 pm
Exciting developments are happening on the big project I am working on (working title: filmbooster, co-funded by a departure grant). Things are progressing towards the kick-off of the research and construction phase starting mid-March, and we are doing very well. Our team is growing, and we are setting up all the mechanisms to work together [...]
12 January, 2008 – 3:27 pm
Those of you following this blog will have noticed an increasing amount of posts in connection to the film industry and the paradigm shift happening in the way we watch videos, and how they are being promoted and distributed via the web (a shift which is definitely aided by the WGA strike). There is a [...]
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